Amy Ashida

Designer, Innovation specialist, 18F

Amy Ashida is a service designer with a background in digital product design who enjoys finding ways to align people, processes, and technology for public good. Amy is part of the Human Services Portfolio at 18F, an agency within the federal government, in 2018 and has over a decade of experience working with states and federal agencies, tech companies, news organizations, and nonprofits.

My Sessions

Designing user-centered forms for high-stakes services

Watertable B

Forms play an important role in our lives. When we apply for healthcare, financial services, school, legal assistance, jobs, and many other high-stakes services, we have to fill out cumbersome forms along the way. Similar to these industries, many traditional government forms were designed to meet the needs of bureaucracy, not everyday users. As a […]

Government UX Senior level