Kate McGunigal

Director at PayPal

Kate McGunigal is currently a Director at PayPal, leading a strategic UX Research team that focuses on both Merchant and Consumer experiences across Business Segments (from Small to Enterprise Merchants and their Partner Technologies) to Wallet Solutions (“Paying with PayPal”) to PayPal Credit, as well as the EMEA Region. Kate has always had an unquenchable curiosity about people at the cross-roads of emerging technologies & product innovation, and applies that passion as a leader of mixed-method research teams, as well as fostering strong collaborative working models across product and marketing teams to create impactful research insights for executive stakeholders to direct research partners alike. Before joining PayPal, Kate honed her research leadership skills across various “disruptor” industries from social gaming to secondary live event ticketing to streaming music.

My Sessions

Answering the right questions at the right time: Practical advice on embedding a culture of strategic UX research within your organization

Baltimore B

Realize the untapped opportunity to transform your research function to a strategic partner that has tangible, visible impact across your organization. With a discussion led by Kate McGunigal and Malia Nagle – the UX Research Leaders who shaped this transformation at PayPal – hear their first hand story on how they successfully made the transition […]

Senior level UX Strategy