Shipra has 15 years of experience building UX Research teams and changing the internal product development process to include design thinking as a practice. She now runs an independent practice, helping distributed product and engineering teams use deeply collaborative design thinking methods.
This workshop is aimed at mid-level professionals (3-10 years of experience) who already have some experience conducting customer interviews or observations. The methods in this workshop will help improve your process for ethnographic style observations or contextual interviews, but may not directly apply if you primarily conduct focus groups or surveys. The dream of any […]